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Are You Making These Common Email Mistakes?

Email etiquette is something that many of us learn over time

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Email etiquette is something that many of us learn over time. However, it can be worth knowing a few dos and don’ts to ensure that you come across professional in your emails. Here are just a few common emailing mistakes that many of us make.

Using the wrong greeting

There are all kinds of email greetings that you can use. The likes of ‘Dear Sir/Madam’ is better suited for more formal occasions, while a simple ‘Hello’ or ‘Hi’ is usually better suited for more informal occasions. It’s worth always using the person’s name if you know their name. Consider the formality of the situation so that you know which greeting to use.  Avoid phrases like ‘To whom it may concern’, as it may come across cold.

Using the wrong sign-off

Sign-offs can be even more complicated than greetings. There are all kinds of variants including ‘yours sincerely’, ‘kind regards’, ‘best regards’ and ‘thanks’. Generally speaking, ‘yours sincerely’ is much more formal, while ‘thanks’ is more informal – the likes of ‘best regards’ and ‘kind regards’ are a formality middle ground. With people you know well, you may be able to get more informal and creative with sign offs such as ‘have a great weekend’ or ‘speak soon’. On top of these sign offs, you may want to consider an email signature if you’re a business. Tools such as this Outlook signature manager can help you to produce professional signatures which may include your logo and information on your company. This can help your emails to look more official.

Using CC instead of BCC

When emailing a group of people who many not necessarily know each other, you should avoid using the CC box (Carbon Copy). Your recipient will be able to see the other people you have emailed and some of these people may not want their email address being shared with strangers. Using the BCC box (Blind Carbon Copy) hides all the other recipients. If you’re sending a marketing email to people in a mailing list, you’re better off using a bulk mailing tool than a general email service.

Using ‘reply all’

When sent a group email, avoid using the ‘reply all’ function unless you really want all the other recipients to receive that email. Reply only to the sender if it’s just a quick confirmation – not everyone else in the group email needs to receive a ‘yes, thank you’. It’s a simple way of reducing email traffic for everyone else.

Seding large attachments

Many of us have accidentally sent emails with huge attachments. The huge file size of these emails can result in the email taking hours to send. In the meantime, you’re unlikely to be able to do any other work as the internet will be very slow. Rather than sending these files as attachments, use programs like DropBox to share these files – this allows you to simply provide a hyperlink within the email.   

Not proof-reading

Typos and misspellings can have an impact on your professionalism. Always take a moment after composing an email to read over what you’ve written before hitting send. If you’re writing an important email and are unsure about certain phrasing, it may even benefit you to get someone else to proof-read it.

Forgetting about the subject line

Sending an email with no subject line could result in it ending up in the recipient’s spam. In the rush to get to the main body of the email, many of us can forget to add a subject line. Try to get into a habit of making this the first thing you write. You can find lots of tips online for subject lines.

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Read more  The Ultimate Guide to Personalized Email Marketing: Tips and Examples

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