During the Abu Dhabi Sustainability Week, World Future Energy Summit, Acciona Agua’s Middle East Director, Julio de la Rosa speaks to GineersNow TV about their expansion plans, water and wastewater technologies, sustainability and latest water management innovations.
About the Leader
I have been responsible for the overall management of all strategic and operational Marketing and Customer Relationship activities across Middle East regarding power, water and environment projects for development, investment, EPC and OM activities.
The main activities I have been developing last 7 years are: to provide market feedback to the company regarding competitive offerings, prospect needs and project pipeline update, to work under stringent targets, planning and coordinating the implementation of business plans and the penetration of new market and motivating the business development team.
Between the main strengths I have improved along last years it is worthy to mention: to align sales strategies and solutions with senior management, to work in a corporate/business focused environment, to increase my excellent negotiation skills.
ACCIONA Agua is a leader in the water treatment sector with the ability to design, construct and operate drinking water treatment plants, residual purification plants, tertiary treatment plants for re-use and reverse-osmosis desalination plants. ACCIONA Agua is committed to innovation and the application of the latest technologies, together with ensuring water quality in the different areas of activity.
The different stages of ACCIONA Agua, manages end-to-end services covering every stage in the water treatment process: we make water fit for human consumption, deliver it to the population and purify urban and industrial wastewater, with direct billing to end-users.
The mission of ACCIONA AGUA is to be a leading provider of global solutions contributing to sustainable development in the water sector through innovations in the design, execution and operation of plants for the treatment, purification and desalination of water.
ACCIONA Agua’s strategy is based on maintaining a significant presence in the integral water cycle in those countries where it leads the sector including Spain, Italy and Portugal. In addition, the company places great priority on growth at an international level, acquiring a portfolio of desalination and waste water treatment plants of reference in strategic areas including India, Africa, the Middle East, South-East Asia, Australia, North America and Latin America.