Currently set to No Follow

#LeadersTalk with the CEO of ICONIQ Motors, Bruno Lambert

ICONIQ Motors: One of the most promising automotive brand will launch their concept car by 2019

Share via
3 shares, 121 points
Share via

One of the most promising automotive brand will launch their concept car by 2019. During the World Future Energy Summit, the Chief Executive Officer of Iconiq Motors, Bruno Lambert speaks to GineersNow TV about their partnership with Microsoft, the future of autonomous vehicles, latest innovations and technologies in the automotive industry.

From GineersNow Editors’… we say “Gorgeous! ICONIQ is a gorgeous car and stunning technology that caught our attention”

About the Leader

A Master of Engineering graduate of Ecole Centrale de Nantes and Business Administration graduate of University of Paris, Pantheon-Sorbonne, Bruno Lambert, a 40-year old French national, joined ICONIQ Motors as Chief Executive Officer in March 2017 following a 12-year career at Magna Steyr.

During his most recent role at Magna, as Asia President, he gained a unique insight into ICONIQ’s vision to become a leading player in the electric mobility revolution.

Magna had been supporting the ICONIQ program for two years and, after contributing to this inspiring project as a strategic partner, Lambert decided to join the startup team and dedicate himself to developing ICONIQ’s unique strategy.

Having gained extensive senior management knowledge and experience from Magna during his involvement on strategic projects with other global and Chinese OEMs and new entrants, Lambert brings significant expertise and knowledge of OEM best practice to ICONIQ.

About the Company

ICONIQ Motors, is a China-based automotive company founded by entrepreneur, Alan Wu together with Ralph Debbas, CEO of Dubai-based supercar brand, W Motors.

ICONIQ has the vision to become a key player in the electric mobility revolution and is focused on offering a unique passenger experience by developing electric vehicles that include latest technologies in comfort, entertainment and productivity.

Read more  Is the Philippines Ready for Electric-Powered Jeepneys?

ICONIQ has raised significant funding from well-established private, publicly listed, and state-owned investment groups. The capital is being used to develop ICONIQ’s electric vehicle platform and its first model, SEVEN.


With a futuristic exterior design, crafted by partner, W Motors, and an intelligent, connected vehicle platform, based on Microsoft’s AZURE cloud technology, SEVEN is positioned as a ‘SPV’— Smart Passenger Vehicle.

The SEVEN made its international motor show debut at the Shanghai Auto Show in April 2017 and has since been exhibited at other mobility events and forums.

On January 15th, at the 2018 Abu Dhabi Sustainability Week (ADSW), ICONIQ joined Masdar City to showcase its technology, at the largest sustainability event in the region.

Alongside the SEVEN, ICONIQ displayed its L5 autonomous driving concept, which will undergo tests at Masdar City, a leading sustainability and innovation hub which has electric mobility and autonomous driving at the center of its development strategy.

ICONIQ and Masdar signed an MoU in which both partners will leverage the city’s role as a test bed and platform for innovation, to provide autonomous testing of the ICONIQ L5.

On January 14th, the day before the start of ADSW, ICONIQ also signed a Memorandum of Understanding with Abu Dhabi Motors to establish a distribution partnership in the UAE.

As one of the largest retailers of premium passenger cars in the Middle East, Abu Dhabi Motors is a major force in the regions automotive sector and will be a key strategic partner for the ICONIQ brand.


#ICONIQ #GineersNowTV #WFES #AutonomousVehicle

Share via

Read more  World’s First Unmanned Fully-Automated Boat for Offshore Ops

Like it? Share with your friends!

Share via
3 shares, 121 points
Engr. Randy Williams
Randy Williams: Student of Life. Professional Engineer. Skeptic. Explorer. Reader. Listener. Regular contributor at GineersNow. From Greater Denver Area, USA.


Your email address will not be published. Required fields are marked *

I accept the Privacy Policy * for Click to select the duration you give consent until.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Send this to a friend